A lot of thought and planning goes into designing a website. Today, our design team benefits from decades of research about the psychology of how users navigate websites. Along with years of practicing to enact those principles, we have a better sense for creating an intuitive experience. For businesses, that helps users effectively learn about […]
Latest Posts
The Psychology of Web Design: Creating an Intuitive User Experience
A lot of thought and planning goes into designing a website. Today, our design team benefits from decades of research about the psychology of how users navigate websites. Along with years of practicing to enact those principles, we have a better…
The Role of Social Listening in Understanding Your Audience
The value of social media is forming, growing, and interacting with your business or nonprofit’s audience. It allows you to directly connect and communicate with those who are interested in your business. However, social media is not just…
The Dos and Don’ts of Email Marketing for Small Businesses in 2024
Email marketing is one of the most consistent and stable forms of digital marketing of the last 30 years. It’s especially effective for small businesses to reach and communicate with their customers and community. There can be plenty to consider…
Charting Progress: Rosewood’s 2023 Year in Review
In some ways the holiday break went a little too fast, but at the same time the Rosewood team is excited to continue existing projects and start a ton of new ones this year! We have a lot of digital marketing to strategize and websites to design…
Website Loading Times: Best Practices for a Faster Experience
One of the most common frustrations we experience today is watching a website slowly load in. Images pop in late, the page’s structure suddenly reorganizes itself and we’re back at the top, or we may never see the page at all. With the…
Email Segmentation Strategies: Targeting Your Audience for Better Engagement
Email has managed to stay one of the strongest digital marketing strategies for small and large businesses. However, just like any digital marketing, it succeeds best when it fosters engagement from its audience. An essential strategy for building…
Optimize Your Google Ads Landing Page Experience for Better Results
We repeatedly talk about how Google Ads are great for small businesses. Their scaling budget, focused targeting, and clear metrics make them a versatile option. Once you’ve set up effective Google Ads, you’ll be able to direct users…
Understanding Google Search Quality Ratings and Why They Matter for a Business’ Website
Search engines like Google have a tough job of trying to deliver the most useful and relevant results from all over the internet to its users. A huge part of how they establish a hierarchy for delivering those results is search quality ratings.…
Live Streaming for Brands: Engaging Your Audience in Real-Time
Today, live video streaming has well established itself as a dominant force in online content. As a powerful tool for engaging an audience, its popularity has led to every major social media platform providing the ability to view and produce…
Why Your Business Should be Using SMS Marketing
Alongside social media and email, SMS is one of the best marketing tools businesses should be using today. While SMS lacks the visuals of other marketing techniques, it leverages a powerful and wide-reaching network for immediate communication…
Colour Accessibility in Web Design: Ensuring Sufficient Contrast
Accessibility is important for any website’s design. It allows the most possible people to access your business online. A key part of that is ensuring everything in your web design is clearly visible. Along with contrast and size, you…
Personalizing for Relevance: How AI is Transforming Customer Experiences
We’re continuing to see the many powerful applications for AI. Along with potentially useful creative tools, AI excels at data collection and parsing. Now, we’re seeing that algorithmic power combine with marketing expertise to create…
HOURS & LOCATION
HQ Address:
11-200 Mulock Drive, Newmarket, ON
Satellite Offices:
Toronto, ON
Vancouver, BC
Florida, USA
Meetings available by appointment.
Popular Pages
Latest Posts
- The Psychology of Web Design: Creating an Intuitive User ExperienceApril 10, 2024 - 4:00 am
- The Role of Social Listening in Understanding Your AudienceMarch 13, 2024 - 2:00 am
- The Dos and Don’ts of Email Marketing for Small Businesses in 2024February 13, 2024 - 2:00 am